Author: Patricia Seybold,Ronni T. Marshak
Publisher: Random House Audio; Abridged edition (November 23, 1999)
Category: Biography & History
Size Fb2: 1335 kb
Size ePub: 1285 kb
Size Djvu: 1220 kb
Other formats: lrf lit mbr rtf
Patricia Seybold is one of the few people with the credentials and experience to write the one book on electronic .
Patricia Seybold is one of the few people with the credentials and experience to write the one book on electronic commerce everyone in business must read. Seybold has advised major companies not only on the technical requirements for a successful electronic commerce strategy. Lots of books have been written about how to do business on the Internet, but few can match the understanding and passion for making e-commerce work of Patricia Seybold's Customers.
Seybold?s guide is packed with insights on how both Fortune 500 giants and smaller companies have created e-commerce . COM is a very valuable book in that it focuses both on how to serve customers on-line as well as how to make money doing so.
Seybold?s guide is packed with insights on how both Fortune 500 giants and smaller companies have created e-commerce initiatives that place them well ahead of their competitors. com, Babson College, Bell Atlantic, Dell Computer, PhotoDisc, General Motors, and Cisco Syst. Patricia B. Seybold is the founder and CEO of the Boston-based Patricia Seybold Group, a worldwide business and technology consulting firm.
Start by marking Customers. com: How to Create a Profitable Business Strategy for the Internet and Beyond as Want to Read: Want to Read savin. ant to Read.
Seybold, Patricia B; Marshak, Ronni .
Seybold, Patricia B; Marshak, Ronni T. Publication date. 1. Five steps to success in electronic commerce: How to create a profitable electronic business strategy: Step 1. Make it easy for customers to do business with you ; Step 2. Focus on the end customer for your products and services ; Step 3. Redesign your customer-facing business processes from the end customer's point of view ; Step 4. Wire your company for profit : design a comprehensive, evolving electronic business architecture ; Step 5. Foster customer loyalty, the key to profitability in electronic commerce - pt.
By Patricia B. Seybold, Ronni T. Marshak. Drawing on case studies of companies and organizations as diverse as Boeing, Babson College, National Semiconductor, Hertz, PhotoDisc, and Wells Fargo, Seybold identifies what makes e-commerce work successfully. She argues that any e-commerce initiative has to begin with the customer.
Patricia Seybold is one of the few people with the credentials and experience to write the one book on electronic commerce everyone in business . Com : How to Create a Profitable Business Strategy for the Internet and Beyond. by Patricia B. Seybold and Ronni Marshak.
This is the ORIGINAL Customers. com, an Internet business classic in the late 1990s.
ISBN13: 9780712669702. More Books . ABOUT CHEGG.
Patricia B. Seybold with Ronni T. Marshak Customers. This book serve as a guide in strategy development for profitable e-commerce business
Patricia B. com : how to create a profitable business strategy for Internet and beyond New York, United States. Times Books, a division of Random House Inc. 1998. Three to five sentences, written in present tense, focused directly on what is the central idea of the book. This book serve as a guide in strategy development for profitable e-commerce business. This book cover a wide range of industries experiences which has success in developing their e-commerce applications. What are the author’s main points?
Seybold, P. (1998), Customers. Seybold, . Marshak, R. and Lewis, J. (2001), The Customer Revolution, Crown Business, New York, NY.
Seybold, P. (1998), Customers